How our heritage can help you
When seven farmers from the Midlands set out to attract new union members in 1910, few of them would have predicted how successful they’d be.
Yet, over a century later, we continue to offer expert insurance to the farming community and remain an integral part of the British countryside. We’ve grown to become a leading name outside farming too, and now offer an extensive range of personal cover with the same expertise.
It’s our mutuality which sets us apart. We’re owned and run for you, our 900,000+ members, and we work hard to protect your interests. From our 300 local offices offering personal service to our tailored quotes you can’t get on price comparison sites, your needs are at the heart of everything we do.
Gaining accolades is one way of being recognised for the high standards of customer service and cover which we provide. Many of our general insurance products have received the maximum 5 Star Rating from Defaqto, demonstrating our commitment to providing you with a comprehensive level of cover. We take pride in this recognition.
But we’re not standing still. Supporting our communities is very important to us. We’re committed to helping protect the environment, championing rural communities through events and initiatives, and continuing to offer the best care possible for you, our members.
We’ve come a long way in the last century, and we’re looking forward to the next one.
- Over a century’s experience protecting the countryside
- Over 300 local offices offering personal, tailored care
- 93% of general insurance policies renewed by members
- No quibble claims
- No cancellation, mid-term or Direct-Debit fees on any of our insurance policies